Trade Dress Lawyers

Trade Dress Lawyers

Los Angeles County, Orange County, and Riverside County – Glendale, Irvine, and Riverside Office

At Grant’s Law Firm, we advise and represent individuals and companies interested in protecting the trade dress of their product. Trade dress refers to characteristics of the visual appearance of a product or its packaging (or even the design of a building) that signify the source of the product to consumers. But, a trade dress must not be functional.

Like trademarks, a product’s trade dress is legally protected by the Lanham Act, the federal statute which regulates trademarks and trade dress. Trade dress protection is intended to protect consumers from packaging or appearance of products that are designed to imitate other products; to prevent a consumer from buying one product under the belief that it is another. For example, the color, shape, design, and arrangement of the materials of a children’s line of clothing can be protectable trade dress (though, the design of the dress itself is not protected), as can the design of a magazine cover, the appearance and décor of a chain of restaurants, and a method of displaying items such as wine bottles in a wine shop. In fact, courts are beginning to allow trade dress protection for the overall “look and feel” of a website.

Trademarks and trade dress are used to protect consumers from confusion as to the source of a manufactured object. To get trademark and trade dress protection, the owner must show that the mark is not likely to be confused with other trademarks or trade dresses for items in the same general class. The trademarks and trade dress can last indefinitely as long as they are used in commerce.

Your trademark and trade dress are some of your business’s most valuable assets. We counsel you on how to protect them from infringement by competitors. If you have not adopted a trade dress or trademark, we can help you determine how to design a potential mark that is unique through a trademark search, contact us today for an initial consultation. Call (888) 937-7555 to speak with a Trade Dress attorney at one of our Southern California offices.

©2017 Grant's Law - Patent and Trademark Attorneys
Pritzer Media: Marketing and Creative Agency



Grant’s Law Firm represents clients in Riverside County and throughout So-Cal, Southern California (CA), including the cities of Riverside, Banning, Beaumont, Calimesa, Canyon Lake, Cathedral City, Coachella, Corona, Desert Hot Springs, Glen Ivy, Hemet, Indian Wells, Indio, La Quinta, Lake Elsinore, Moreno Valley, Murrieta, Norco, Palm Desert, Palm Springs, Perris, Rancho Mirage, Riverside, San Jacinto, Temecula, Wildomar, Coachella Valley, Inland Empire, The Desert and Riverside County, CA.

In San Bernardino County, the firm represents clients in cities that include Adelanto, Apple Valley, Big Bear Lake, Chino, Chino Hills, Colton, Crestline, Fontana, Grand, Terrace, Hesperia, Highland, Joshua Tree, Lake Arrowhead, Loma Linda, Lucerne Valley, Montclair, Ontario, Rancho Cucamonga, Redlands, Rialto, Running Springs, San Bernardino, TwentyNine Palms, Upland, Victorville, Wrightwood, Yermo, Yucaipa, Yucca Valley, and San Bernardino County, CA.

In Orange County, the firm represents clients in cities such as Aliso Viejo, Anaheim, Anaheim Hills, Brea, Buena Park, Capistrano Beach, Corona del Mar, Costa Mesa, Cypress, Dana Point, Foothill Ranch, Fountain Valley, Fullerton, Garden Grove, Huntington Beach, Irvine, La Habra, La Palma, Laguna Beach, Laguna Hills, Laguna Niguel, Laguna Woods, Lake Forest, Los Alamitos, Mission Viejo, Monarch Beach, Newport Beach, Newport Coast, Orange, Placentia, Rancho Santa Margarita, San Clemente, San Juan Capistrano, San Juan Hills, Santa Ana, Seal Beach, Stanton, Sunny Hills, Tustin, Tustin Ranch, Villa Park, Westminster, Woodbridge, Yorba Hills, Yorba Linda, and Orange County, CA. In Los Angeles County, the firm represents clients in the following cities Agoura, Alhambra, Alla, Alondra Park, Alsace, Altadena, Antelope, Arcadia, Artesia, Avalon, Avocado Heights, Azusa, Baldwin Hills, Baldwin Park, Bel Air, Bell Gardens, Bellflower, Beverly Hills, Brentwood, Burbank, Calabasas, Canoga Park, Carson, Cerritos, Chatsworth, Claremont, Commerce, Covina, Culver City, Diamond Bar, Downey, Eagle Rock, El Monte, El Segundo, Encino, Friendly Hills, Gardena, Glendale, Glendora, Hacienda Heights, Hawaiian Gardens, Hollywood, Industry, Irwindale, La Habra Heights, La Mirada, La Puente, La Verne, Ladera Heights, Long Beach, Los Angeles, Mission Hills, Monrovia, Montebello, Monterey Park, North Hills, Northridge, Norwalk, Paramount, Pasadena, Pomona, Rolling Hills, Rosemead, Rowland, San Dimas, San Fernando, San Gabriel, Sherman Oaks, Sierra Madre, Studio City, Tarzana, Topanga, Universal City, Van Nuys, Walnut, Walnut Park, West Covina, West Hollywood, Whittier, Woodland Hills, L.A. and Los Angeles, CA.

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